How do I create a user persona?

To create a persona, navigate to the persona tab on the main navigation.

Click on "Add persona" at the top of the page.

You will find a template you can use to add some key information, such as Description, Behaviors, Goals, and Frustrations & Limitations. These help you create a comprehensive outline of the user.

You can also add an image, give your persona a name, and add any additional files which may help with scoping out the user in more detail.

Further Reading

Learn more about how to work with user personas on our blog.