How do I prioritize my roadmap?

Your roadmap is a communication tool; an artefact that communicates the direction you'll be going to fulfil your product vision.

Roadmap Essentials

  • Time Horizons
  • Scope
  • Strategic Initiatives
  • Product Areas/Components
  • One or many products

Step 1: Prepare your roadmap essentials

Divide your roadmap board into three time horizon columns: Current, Near Term and Future. Use the roadmap cards to write out a handful of initiatives/projects. Don't worry about getting this perfect - you're just setting the stage up for discussion.

Step 2: Define scope and set the order

Discuss each of the roadmap cards and add any extras, keeping conversations to headlines only. You don't need to agree on actual solutions or features just yet. Set a broad order that each of the initiatives should be tackled in:

  • Current (1-3 months) - Being worked on today, or imminently.
  • Near Term (3-9 months) - Move on to these priorities once Current is complete.
  • Future (9-18 months) - These add value to the vision. Future items will be broader in scope than more immediate initiatives. 


Remember, you can drag and drop roadmap cards between columns, as well as within the same column as priorities change. 

Step 3: Balance and add context

Use the color option to identify cards that fit your specific strategic initiatives (ie green for 'Revenue' or blue for 'User Growth,' etc.) Add tags to your cards with product areas or components where each initiative sits. Take a step back from the roadmap and discuss with your team about how ti can be balanced or reordered to give a more realistic view of how you'll tackle the product vision.